TOURISM IS CHANGING; HOW ARE THE FLORIDA KEYS RESPONDING?

A younger, wealthier and more diverse crowd is vacationing in the Florida Keys these days, and they’re spending a bit more this year to put their heads in hotel beds. Millennials now make up 40 percent of Keys visitors, compared with 34 percent a year ago. The average visitor age is 42. The typical  household … Continue reading TOURISM IS CHANGING; HOW ARE THE FLORIDA KEYS RESPONDING?