
It was a phenomenal week for new businesses in Marathon as city officials, business owners and friends gathered with the Marathon Chamber of Commerce to celebrate three openings around town within the last week.
Established in 1990, Key Largo-based Florida Bay Outfitters has made its way down the Keys to open a second location in Marathon at 1825 Overseas Hwy. on Dec. 7. In addition to serving as a fully-stocked paddle sports center, the store is home to a large apparel and accessories collection focused around a day on the water.
Those looking for a sweet treat around Marathon now have another option with the opening of Ron and Kelly Judd’s Conch Custard at 11524 Overseas Hwy. on Dec. 10. Offering hard scoop ice cream, rich soft serve and Italian water ice and gelati, the new shop celebrated its opening with free treat samples for all visitors after its ribbon cutting and a raffle for early attendees.

Finally, Brutus Seafood Restaurant made its contribution to the Keys’ unofficial — yet totally official – pastime with the opening of its long-awaited outdoor bar and additional seating area. Now furnished with a full complement of liquors and 50 additional seats, the restaurant looks forward to inviting more guests with live music and all-day happy hour specials.
“This is exciting. We’re welcoming new business with new products, new services and new jobs into our community,” said chamber CEO Daniel Samess. “This is what it’s all about.”
