a man standing on a stage in front of a crowd of people

Since when does knowing the price of furniture polish, sunscreen, laundry detergent or other mundane household products lead to big winnings?

Actually, since 1972, when “The Price is Right” game show started airing on CBS. It’s the longest-running game show in TV history and has aired more than 9,000 episodes.

A touring version of the game show, “The Price is Right Live,” launched in 2003 and returned to Key West’s Coffee Butler Amphitheater for the second time on April 28.

Hopeful contestants packed the amphitheater, having submitted their names ahead of time for a random drawing of contestants who are urged to “Come on down! You’re the next contestant on ‘The Price is Right.’”

Todd Newton hosts the live version, and has a personal connection to Key West, as he told Gwen Filosa on the Keys Weekly Podcast last month,

“I took my first steps as a baby on the beaches of Key West,” Newton told Keys Weekly. “I went there throughout my entire childhood. In my 20s, I started going alone and having the kind of fun a young man in his 20s can have in Key West. It’s gonna be a homecoming for me.”

Newton had an apartment in Old Town in his 30s and spent most of the pandemic lockdown in the Keys.

Potential contestants for ‘The Price is Right Live’ fill the Coffee Butler Amphitheater on April 28, when the iconic TV game show played out in a live, on-stage version. LARRY BLACKBURN/Keys Weekly
Mandy Miles
Mandy Miles drops stuff, breaks things and falls down more than any adult should. An award-winning writer, reporter and columnist, she's been stringing words together in Key West since 1998. "Local news is crucial," she says. "It informs and connects a community. It prompts conversation. It gets people involved, holds people accountable. The Keys Weekly takes its responsibility seriously. Our owners are raising families in Key West & Marathon. Our writers live in the communities we cover - Key West, Marathon & the Upper Keys. We respect our readers. We question our leaders. We believe in the Florida Keys community. And we like to have a good time." Mandy's married to a saintly — and handy — fishing captain, and can't imagine living anywhere else.